Booth construction exhibition design style increases booth popularity
Published: 2019-09-05 | Author: admin | Hits:
There are actually many styles to choose from in the design of the exhibition booth, and each style has many characteristics and advantages according to the different products of the company.
1． The aesthetic display design style, the exhibition hall design generally emphasizes repetition and gradation, symmetry and balance, harmony and contrast, proportion and rhythm, and other elements are the rules and basic points of creating a visual form of beauty. The wide application of display design to it is to form order beauty. Contrast and unify the relationship, create the basic method of space and information dissemination, communication and exchange that meet the requirements of human physical and psychological scales, and it is also one of the main styles of modernist display design.
2. The nihilistic style, the display props designed in the exhibition hall are mainly used to divide space, support exhibits, protect exhibits, guide passenger flow, etc. With the rapid development of science and technology, new materials, new processes, new media, new technologies continue Appearance, the display props design produced a "visual nihilism" style, shopping malls, specialty stores display design, the use of such as steel wire, glass and small volume, high-strength stainless steel connector combination to form space division and display props In order to achieve the "virtualized" visual sense of the props and the "realized" visual sense of the goods, the Shanghai booth construction company "virtual and real" visual alternation, together with modern products to build a strong "fashion" sense of the brand store image .
3． International style. The design of the exhibition hall uses standardized and standardized light aluminum display racks and composite panels to form spaces, exhibition walls, stands, and display racks. The commonly used display racks are K8 series, three-way plug-in and ball joint display rack systems. The typical modernist display design has an international style. It has the advantages of convenient exhibition installation, convenient folding and installation, and convenient storage and transportation. Usually, the exhibition company adopts lease operation and operation. The disadvantage is that the form is simple, the exhibition style is bland, and the booth builder It is not easy to create unique visual personality for exhibitors.
4． The uniform style of the image, the image of various brand stores, the counter image, is the application of the unified design of the marketing display of the CIS corporate image. The image of the exhibitors' booths at international fairs and regional exhibitions is also part of their CIS strategic image. Therefore, the exhibition hall The standardized graphics, fonts, colors and other elements for designing the corporate image, together with the special structure props or storefront decoration, form a unique and unique unified, systematic style.
At the exhibition, the victory of the booth lies in the popularity. The popularity proves that your booth is attractive and attractive enough. How to obtain the favor of Shanghai Exhibition Decoration Company is not a simple matter. The exhibition of the International Exhibition Company believes that the exhibitors can be clever. The organization organizes some activities that interact with the audience, which is conducive to the popularity of the booth. The on-site activities are the best time to promote products and establish a corporate image. In order to maximize the use of two or three days of exhibition time, the venue management and event management are equivalent. important.
Past experience has shown that some Chinese company exhibitors are slightly tired because of the preparatory work for the exhibition. Once the exhibition opening gong sounds, they think that it is "okay" and "let the audience look good." Exhibitors will enter such a misunderstanding.
Therefore, it is very important to plan activities, which can help companies to counter visitors. In addition, how to attract visitors to stop, how to give small gifts, how to find potential customers, how to arrange on-site product introduction time, etc., all domestic exhibitors need to study carefully Design issues, for example, booths are set up in some large-scale exhibitions, some powerful manufacturers in the United States have to hold live events, and some even arrange new product introductions and sweepstakes to compete with competitors in the same field. The ability of the host to regulate the mood of the audience is also important.